2019年是中华人民共和国成立70周年华诞，亦是改革开放以来中国时尚产业迅猛发展的第40年。1949年新中国成立，在而后的70年砥砺奋进中实现伟大飞跃。1978年，中国实行改革开放，从此走上了政治、经济稳固发展的强国之路，中国时尚产业也因此打开了新局面。1979年1月1日，中美正式建交；同年3月19日，法国时装设计师皮尔·卡丹（Pierre Cardin）在北京民族文化宫举办了中国内地第一场时装秀；美国版《Vogue》在1979年8月刊以“In China Now”为题，记录了美国国务卿基辛格的夫人南希·基辛格（Nancy Kissinger）出访中国之旅，让近代中国在时尚杂志中亮相；10月，英国版《Vogue》刊登了以中国为背景的时尚大片，时任主编的格蕾丝·柯丁顿（Grace Coddington）登上中国土地，并亲自策划此次拍摄。

The year 2019 marks the 70th anniversary of the founding of People’s Republic of China, has also witnessed the fastest-growing four decades of China’s fashion industry. Established in 1949, a great leap was achieved in the next 70 years with Chinese people’s hard working. In 1978, China inaugurated the national policy of “Reform and Opening Up”, and embarked on a road of prosperous political and economic development. The Chinese fashion industry had thus opened up a new picture. On January 1st, 1979, China and the United States established their full official diplomatic relations; on March 19th , 1979, French fashion designer Mr. Pierre Cardin held the first fashion show in China mainland, at the Cultural Palace of Nationalities in Beijing; in August, 1979, American Vogue magazine chronicled her official trip to China by Ms. Nancy Kissinger, wife of then U.S. Secretary of State Mr. Henry Kissinger, making contemporary China being featured on an international fashion magazine; in October of the same year, British Vogue published its feature against the backdrop of China. The then editor-in-chief Ms. Grace Coddington set feet in China and curated the shooting.